This week Lifetime Shower decided they had enough money in the budget to look at more TV advertising. They are currently running spots on FOX News and HGTV with Suddenlink. I was tasked with sitting down with KAMR, KCIT, and KVII and see which broadcast station was offering the best deal. After having meetings with all of the stations I decided that KAMR’s current offering was the best. The price point was very low for TV ($900) and included a fair amount of exposure on both television and web. The biggest factors in making my decision, however, was that this package allowed Lifetime Shower to be positioned as a partner next to NBC which ads credibility to the business. This package also included 20% off all future schedules as long as Lifetime Shower continued to be in the Local Leader program. On my suggestion, the owner signed and I set up his time to go into the station and cut his 2 promos. Keep an eye out for “Lifetime Shower, your local leader in bathroom remodeling”.